Projection bias is the mistaken belief that your preferences will always be the same. Big Think

Thirty-seven thousand Americans died in car accidents in 1955, six times today’s rate adjusted for miles driven.

For the last thirty years, the easiest shortcut has been convenience. If a marketer or a politician or an institution wants to gain acceptance, make it convenient. Tim Wu has pointed out that we&#8…

Why the 10,000-hour rule, popularized by Malcolm Gladwell, does not provide practical value in the pursuit of mastery.